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The First Video Your Business Needs: The Brand Story

  • Writer: Jon Lepp Media
    Jon Lepp Media
  • May 21
  • 2 min read

This is a photo for a blog, written by Jon Lepp of Jon Lepp Media, called, “The First Video Your Business Needs: The Brand Story”. Jon Lepp is a professional videographer, photographer and content creator. Jon Lepp Media is a professional videographer, photographer and content creator who works with businesses in Niagara, Niagara-on-the-Lake, St. Catharines, Hamilton, Niagara Falls, Welland, Beamsville, Grimsby and the surrounding areas.


If you’re running a business and you haven’t created a Brand Story video yet, this is your sign — it’s time.


I’ve worked with a lot of businesses at all different stages, and no matter the industry, the first thing I always recommend is this: start with your story. Not a sales pitch. Not a flashy product highlight. Your story.

 

What’s a Brand Story Video, Anyway?


It’s your digital handshake. It’s a quick, impactful way to show people who you are, what you do, and why you do it — all in one video that feels real, honest, and true to you.


A Brand Story video introduces:


  • Who you are

  • What you stand for

  • Who you serve

  • And what makes your business different


And we do it all in a way that’s more like a conversation than a commercial.

 

Why It Works


Here’s the truth: people connect with people. And in a world full of content, connection is what cuts through the noise.


When potential clients see the heart behind your business, they’re way more likely to engage, follow, share, and — most importantly — book.


Most of my clients who start with a Brand Story video see:


✅ More engagement

✅ More clarity in their messaging

✅ Stronger brand trust

✅ And an easy go-to video they can use across their website, social media, and marketing

 

Here’s How I Help You Tell Your Story


If you’re worried about what to say, or how to look on camera — don’t stress. That’s literally what I’m here for. I’ve built my process around making this feel easy and comfortable (dare I say, fun?).


Here’s how it works:


  1. We chat. I get to know you and your business.

  2. We build a plan and script that sounds like you, not some stiff corporate version of you.

  3. We shoot the video in a relaxed, low-pressure environment.

  4. I edit and deliver a polished, professional video you’re excited to share.

 

Let’s Make Your Brand Story Video


Whether you’re a solo creative, a local business, or a team with a big vision — your story deserves to be told well.


If you’re ready to create a video that connects, builds trust, and drives results, I’d love to help.

Reach out and let’s get started.


With Gratitude,


Jon Lepp

Jon Lepp Media

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The logo for Jon Lepp Media. Jon Lepp Media is a professional videographer, photographer and content creator who works with b

Serving Niagara, St. Catharines, Niagara Falls, Welland, Beamsville, Hamilton, Toronto (GTA) and the surrounding areas.
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